"Your product roadmap is about making your target customer successful, not just signing up any and every customer. While it’s natural to be testing different targets, once you get that data, hone in on who the right customer is."

— Mandy Cole on the playbook to scaling sales

Featured Growth Story: Ben David

Role: Chief Product Officer & Co-Founder

Organization: Chattr

Hometown: Rochester, NY

Tactical advice on building a startup: Be obsessed with customer service. Overdeliver where you can.

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GitHub's Playbook for Building 10X Products
Virtual Presentation from GitHub's CTO, Jason Warner
Presented by Boast.ai and Launch
Thursday, August 6 at 11AM ET (Today)

Engaging Your Audience Through Social, Digital and Email
Webinar on Using Digital Marketing to Boost Your Business
Presented by The Work Crowd
Tuesday, August 11 at 7AM ET

Unleashing the Power of Partnerships
Virtual Conference for Women-Led Companies on Networking for Growth
Presented by COI Ladder Institute
Through August 10 to August 12

AMA: Startup Funding Options Available Now
Webinar on Funding Alternatives for Startups
Presented by Lighter Capital, HubSpot Ventures, Silicon Valley Bank, StartEngine
Wednesday, August 12 at 1PM

Pivoting Amid COVID: Immertec Secures $6M Series A Extensions to Advance VR Surgical Platform
Crunchbase • Tampa-based surgical training company Immertec has closed a $6M Series A round from current investors and 20 private and angel investors. The Embarc Collective alumni company plans to expand its virtual reality observation platform into 20 new locations over the next year.

St. Pete and Tampa Find Wins with Tech Companies Relocating to the Area
TBBJ • Through targeted recruiting tactics, Tampa Bay economic development organizations are working to retain tech talent in this region. Madison Cloud is the latest tech company to join nine other organizations who have relocated their headquarters to Tampa Bay since 2019.

St. Pete Tech Company Offers Free Services to Non-profits During Pandemic
St. Pete Catalyst • GIVVN, a St. Pete-based startup, is providing their customer relationship management system to nonprofits to help with fundraising at no charge. With this free service, nonprofits can develop a secure home page, donation page and chatbot to collect donations.

Company: Vacayou

Elevator Pitch: The world’s best resource for wellness-minded travelers to find & book the right travel experience that matches their lifestyle & enhances their well-being.

Position: Senior Manager, Customer Success

Position Highlights: Vacayou is looking for a world-class, passionate Customer Leader who can create the vision of the traveler experience and journey with Vacayou. This individual will report directly to the Vacayou President and have the opportunity for massive future growth within the organization – including the ability to build out our Customer Success team. The right candidate is a self-starter that can think strategically and creatively while being hands-on to ensure this experience gets delivered to perfection.

Apply Here

The key to fast growth is sustaining a sales strategy designed to scale. This week we've compiled resources to help you build your sales strategy to ensure it can scale from 1 to 100K customers.

💸 Growth at All Costs is Perilous—This is How to Scale Sales Sustainably - a solid guide from First Round on understanding the unit economics of your sales strategy to build a sustainable process

🧠 Everything We Learned About Scaling Sales - The Intercom team shares lessons learned scaling their own sales process and takeaways other startups can adopt

🏗️ From 1k to 10k customers: 4 Steps to Scale your B2B Startup in New Markets - an in-depth look at how early stage startups can build a sales process that can support 10X growth

How to Price Your Product to Scale
In a recent episode on Masters of Scale, ClassPass founder Payal Kadakia shares how she nailed ClassPass's pricing strategy for scale.

Listen Here

Black Founders Pitch Event with Startup of the Year
This virtual pitch event for Black-led startups will be held September 3, 2020. The winner gets $1K and the automatic Semifinalist spot as a Top 100 Semifinalist at the 8th Annual Startup of the Year Virtual Summit in November.

Deadline: August 10

Apply Here

Financial Literacy for Kids - Synapse Challenge

Synapse has announced a challenge calling for a solution to develop a digital financial education platform based on the concepts and characters in "The Four Money Bears," a book developed by certified financial planner and author Mac Gardner. Challenge participants are required to submit a working demo with supporting documents.

Deadline: September 1

Apply Here

Florida Venture Forum Call for Presenters

The Florida Venture Forum is calling for outstanding private companies from within and outside of Florida to apply to present at the 2020 Early Stage Capital Conference. Selected companies will be eligible to compete for the Accelerating Innovation (AI) Award, offered by Space Florida. The AI Award offers cash prizes totaling $100,000 to eligible Florida companies, and out-of-state companies seeking to establish a presence in Florida or have contributed via the supplier network to the advancement of the space program in Florida.

Deadline: September 17

Apply Here